The world of Web Experience Management has come a long way. Starting from traditional, brochure-ware, static web content management to a now more efficient – agile service - oriented web experience management platform. With the help of this platform, we can get the following benefits:
- Ability to mix content management with line-of-business applications and existing customer data
- Be prepared for all the changes occurring in this dynamic world
To avail these benefits and while considering an agile or content-services approach, firms look for the following capabilities:
- Decoupled Architecture
- Agile Deployment Model
- External Preview
- Structured Content
- NoSQL Database
To know more, please read the following article by David Hillis, VP, Business Development, Ingeniux at cmswire.com:
http://www.cmswire.com/customer-experience/agile-web-experience-management-content-as-a-service/