According to a report, it was found that the global CRM market is expected to reach $81.9 billion by 2025, and in turn attributes this growth to the ability of today’s CRM solutions. This makes it easier for companies to understand and connect with their customers and so deliver a better customer experience. Nowadays, the in-store shopping experience is enhanced by leveraging cloud-based point-of-sale with store operations management systems and further, the new Commerce Cloud Store will deliver a mobile-first point-of-sale (POS) system for brick and mortar venues that will help store associates to engage with their customers and make predictive product recommendations that are based on a customer’s online and in-store shopping histories and interests. Read more at: http://it.toolbox.com/blogs/insidecrm/real-time-customer-view-for-best-cx-76707