A CRM system is successful only when it is used correctly and efficiently. It saves money if it is properly implemented and used. CRM system should be such that people will want to use it. Generally, CRM systems are used by leaders, so it can be treated as another leadership tool which can help to increase productivity and enhance sales outcomes. It can also be used as a sales tool in meetings, to generate managerial reports, and as a customer analytics tool. Read more at: http://it.toolbox.com/blogs/insidecrm/your-crm-system-is-only-as-successful-as-the-people-feeding-it-74938

Successful adoption of CRM system begins when companies make a good strategy to adopt CRM. It begins when implementation team begins training as soon as the product decision is made. Another aspect is the adoption of training and for training it is advisable to consider each group of users that will adopt the new system. A CRM training strategy can make or break a CRM system. Companies have to make sure users are properly prepared to adopt the new system by beginning the training early, customizing training to each user group, and re-training on a regular basis. Read more at: http://it.toolbox.com/blogs/insidecrm/is-your-crm-training-strategy-good-enough-64696