Sales management benefits from lead tracking and activity monitoring i.e. keeping an eye on the sales pipeline. But sales staff, however, has a different perspective. CRM features are important to sales people. There are many important CRM features, but, there are some features that are important for the agent closing a sale. They are – Automation, Analytics, Activity Scheduling and Process Management, Offline Sync, and Easy Contact and Pipeline Management. Read more at: http://it.toolbox.com/blogs/insidecrm/five-features-your-sales-team-will-want-in-their-crm-71207

CRM systems are mainly designed to make sales management easier and to enforce regimented selling process and the secondary reason is to make selling easier and more efficient. Companies during purchasing a new CRM system, examine the analytics features. Analytics is the summarization and presentation of information from the CRM database in such a way that salespeople and management can gain insight by looking solely at individual records and varies from company to company. Read more at:  http://it.toolbox.com/blogs/insidecrm/building-analytics-into-or-onto-old-crm-systems-71056

Wholesale distribution salespeople are often outside the office. So, they need basic functions like recording contact events, storing e-mail communications, and creating activity reports in their laptop which in a nutshell is called CRM system. Nowadays, the mobile CRM app is making their work a little easier. David Gillman (analyst with Studio B) writes in his article how mobile CRM is changing wholesale distribution. They are: Instant access to customer history; Predictive analytics; Fast order processing; better sales management. Read more at: http://it.toolbox.com/blogs/insidecrm/4-ways-mobile-crm-is-affecting-wholesale-distribution-68472