If you’re not tracking VR analytics, how do you know what works and what doesn’t? How do you prove ROI?

Utilizing quantitative and qualitative data can put you ahead of your competitors.  After all, without analyzing your data within VR is just guess work.

Doing this gives businesses the ability to track users in a 3D space instead of 2D screens. Traditional 2D tracking metrics such as clicks, swipes, scrolls or taps are certainly not the best ways to capture the depth of data available in these 3D environments.

VR specific metrics include Eye tracking to see what draws their attention, user interaction with specific objects, tracking 3D spatial data and biometrics to measure the emotional state of users to name a few.

These metrics are used by businesses to develop better products, train employees effectively and more efficiently and to understand customer buying behaviour.

Read more at: https://www.tobiipro.com/blog/why-vr-analytics-eye-tracking/

One of the most interesting thing about the field of technology is that it never stops growing. There are changes that helps in evolution. The rate at which technology is growing is unmatchable and the only way to match that pace is by polishing our skills and keep them up to date.  The following are the top 3 tech skills that are need for tomorrow: 

1. Blockchain Technology – Blockchain is the structure of data that records transactions. It is digitally signed and thus ensure its authenticity. It is a good way to manage cryptocurrency.
2. Artificial Intelligence – Artificial Intelligence is an ongoing technology which is helping humans by making machines intelligent and capable of working the way humans do. Though they are many applications based on AI which we are already using but still there are many unexplored technologies.
3. Augmented and Virtual Reality- Augmented Reality and Virtual Reality have already shown remarkable progress in the field of gaming and there are many more applications which can bring tremendous changes.

To know more visit: https://www.technotification.com/2018/04/top-3-tech-skills.html

Heard of “PokemonGo” before? This can be one of the best elucidated examples of augmented reality. So, augmented reality is basically an interactive technology that superimposes an image generated by computer on the user’s view of the real world. Virtual reality is different as it displays the computer generated environment to the user but AR instead of replacing, adds image or element to the display.

In this fast pacing technological world AR is also presenting itself. There are many examples of AR such as Google glass, Google lens (for blind people), AR coloring books etc. To level up the standards of AR, researchers are developing holograms. 

Want to know more about augmented reality? Visit:

https://www.livescience.com/34843-augmented-reality.html

India is adding around six million new entrants every month to its internet user base and is a huge market for both retail and internet industries. E-commerce players are likely to hit saturation levels on new customers. Opening physical stores would become a trend to address the twin challenge of saturation and marketing costs. The next big thing is the Virtual Reality. The way we shop will be easier because consumers will interact with AI chats bots and Unified Payment Interface (UPI) will simplify transaction. Read more at:https://www.entrepreneur.com/article/288440