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	<h1>Healthcare incorporating data analytics, in their expansionary strategies</h1>
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			<span class="post-date">Jun 30</span>

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				Posted by <a href="/forum/user/431-nitin-sinha">Nitin Sinha</a>				in <a href="/resources/sigmaway-blog/analytics">Analytics</a>			</span>
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	<p>Several sophisticated data techniques have been used to determine prospective services and specialties preferred at a particular geographic location. For example, psychographic data, provided by a customer analytics company, reflected local healthcare consumption trends. Demographic and marketing data, from health-planning agencies and hospital associations, as well as electronic health records (EHR) should be studied to visualize new market opportunities, i.e. new locations for health-care facilities. Healthcare strategists like retailers, are using geo-analytics—visualization tools incorporating sophisticated geographical and marketing data—to determine prospective health-care facility locations. Healthcare organizations should be analyzing data extracted from EHRs, along with health insurance claims data to understand the services used by potential healthcare customers.<br />Read more at: <a href="http://www.modernhealthcare.com/article/20150530/MAGAZINE/305309978/no-more-guessing-health-systems-tap-sophisticated-data-tools-to-pick" target="_blank">http://www.modernhealthcare.com/article/20150530/MAGAZINE/305309978/no-more-guessing-health-systems-tap-sophisticated-data-tools-to-pick</a></p>
<p>Sigmaway consultants have worked with clients in benefits solutions workspace providing analytics on healthcare plans. For more details visit <a href="http://www.sigmaway.us/" target="_blank">http://www.sigmaway.us/</a></p></div>

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		<a href="/blog/tags/electronic-health-records-ehrs">
		<span itemprop="keywords">Electronic Health Records (EHRs)</span>
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		<a href="/blog/tags/geo-analytics">
		<span itemprop="keywords">geo-analytics</span>
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		<a href="/blog/tags/customer-analytics">
		<span itemprop="keywords">Customer Analytics</span>
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		<a href="/blog/tags/psychographic-data">
		<span itemprop="keywords">psychographic data</span>
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