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Improving Data Quality in CRM

Michele Goetz of Forrester says, "Seems that the expectations that CRM systems could provide a single trusted view of the customer was starting to hit a reality check." Data quality issues affect 91% of businesses according to a research. There are a few ways to improve your data quality in CRM records. They are: Data Deduplication, Standardize Data Collected, Examine Data Collection Process, and Run Data Quality Initiatives Frequently. Read more at:



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SLA's in Cloud Based CRM Solutions
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Wednesday, 12 August 2020
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