Analytics is being widely used in many areas and sports is no exclusion. Data analytics has successfully scripted victories for many teams, already. Data analytics can be applied to any sport be it tennis, baseball or cricket. But, sports analytics is a completely new concept in India. Sports analytics is the amalgamation of sports and information technology. Sports teams are now hiring data analysts who feed data in their algorithms, which then process the data fed and perform numerical calculation to figure out the strategy for the next match. The analyst then informs the coach and the team players about the prescriptive strategies. Read more at: http://www.cio.in/feature/big-data-is-here-to-have-a-good-innings