Self-service analytics softwares are being used by businesses now and it has given rise to a new need, data governance plans. These new softwares provide a host of benefits. These have made accessing and analyzing data a lot easier coupled with the ability to feed bad data back into enterprises. A competition has been brewing between software vendors regarding improved data governance. Companies are launching business intelligence products that stress data governance. Such softwares can be built around the company's pre-existing enterprise data infrastructure bringing multiple data sources into a common data warehouse accessible by the entire organization. Read more at: http://www.dataversity.net/adding-data-governance-tools-to-self-service-analytics/