Loyal customers, they don’t just come back, they don’t simply recommend you; they insist that their friends do business with you.
- Chip Bell
Customer Loyalty should be a priority for every business. To retain loyal customers and thus, contribute to growth of the business, every marketer must take certain steps. John Rampton, in his article on entrepreneur.com shares 25 tips for earning customer loyalty. Some of them are:
- Share your values
- Be transparent
- Create a sense of community
- Use social proof
- Anticipate problems
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