The digital landscape is changing every day. So, companies are also adopting the digital proximity market in their business strategy. According to a recent study, it was found, only 0.07% of overall marketing dollars is currently being spent on developing proximity programs and the number is expected to grow exponentially as more companies are adopting digital marketing. Read more at: http://www.socialmediatoday.com/technology-data/bryan-kramer/2015-10-06/digital-proximity-brings-us-closer