Wholesale distribution salespeople are often outside the office. So, they need basic functions like recording contact events, storing e-mail communications, and creating activity reports in their laptop which in a nutshell is called CRM system. Nowadays, the mobile CRM app is making their work a little easier. David Gillman (analyst with Studio B) writes in his article how mobile CRM is changing wholesale distribution. They are: Instant access to customer history; Predictive analytics; Fast order processing; better sales management. Read more at: http://it.toolbox.com/blogs/insidecrm/4-ways-mobile-crm-is-affecting-wholesale-distribution-68472