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SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

Choosing Midcore Games

A recent study by liftoff indicated that midcore gamers now account for 35% of iOS gaming revenue in the United States. Strategy games are the most widely played midcore games, according to the 2023 Midcore Gaming Apps Report. The average consumer pricing index (CPI) for midcore games, which is now $2, may be to blame for this.

Read more at: Game Developers Have to Choose Casual or Midcore - Midcore Gamers Are Harder to Acquire But Pay Off in the Long Run (business2community.com)

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Significance of using links in Instagram

Online presence is important for any businesses. Ignoring social media channels are not the way to do business now. According to a report, businesses worldwide spend over $5 billion a year. The best way to generate revenue on Instagram is to insert links of your website on Instagram page. Another way to generate leads is to use links on your caption. Find out more at: https://www.business2community.com/instagram/importance-of-links-in-instagram-best-hacks-for-your-profile-02428293

 

 

 

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Different kinds of marketing strategy

Business attracts customers in numerous ways. One of the oldest ways is the use of promo codes. It was found that 2/3rd people makes unplanned purchase when they were given coupon or special discount. Besides, it was also found that 80% people feel encouraged to buy from a new brand when they get a deal, while 74% people said that deals were the main factor when deciding where to buy online. This article describes about some deals you can start off. Read more at: https://www.business2community.com/strategy/3-top-strategies-for-taking-your-promos-to-the-next-level-02428388

 

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Types of cloud deployment

Pandemic and work from home has forced organizations to adopt to cloud infrastructure in a big way. But there are many types of cloud infrastructure such as private, public, hybrid, and multi-cloud. Organizations can also adapt to hybrid cloud deployment, better known as Virtual Private cloud. VPC is a private cloud within a public cloud where you can operate regular operations as if it is a private cloud. Know more at: 

https://www.toolbox.com/tech/cloud/articles/virtual-vs-private-cloud/

 

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Significance of Data in launching a product

Planning to launch a new product needs analysis and extensive data collection. You can select target audience based on customer data. This article explains the various reasons as to how customer data make a difference for your business. Read more at: https://www.business2community.com/big-data/the-importance-of-data-in-powering-marketing-strategy-02427041

 

 

 

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VOIP technology and its role in this pandemic

VOIP technology has become one of the most vital elements for those who work from home. This technology plays a significant role in remotely carrying out work, but if it used appropriately, it can be a huge boost up for efficiency. This article link talks about some ways in which VOIP helps in streamlining efficiency and how your team members can make the most of this technology. Read more at: https://www.business2community.com/workplace-culture/7-ways-voip-streamlines-remote-team-efficiency-02416776

 

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Why customer satisfaction is important in business

Earlier, customer satisfaction was not the top priority for businesses, but customers nowadays are dependent more on digital environment and this has changed everything. Now, a discontented customer can leave a negative comment on social media or a review and that can have a direct impact on an organization’s image. That is why it is important to make business strategy surrounding customers. This article link explains what customer satisfaction is and how to measure it so that you can improve it. Read more at: https://www.business2community.com/customer-experience/how-can-you-measure-and-improve-customer-satisfaction-02410334

 

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Importance of social media marketing

Social media is not only for socialising anymore. It can be used as a powerful marketing tool. According to research, it is found that 78% of salespeople engaged in social selling are outselling their peers who are not using social media as a marketing tool. This article link describes the three most effective ways that can help you get the maximum benefit out of your social marketing efforts. Read more at: https://www.business2community.com/social-media/3-powerful-tips-to-make-your-social-media-marketing-more-effective-02409920?traffic_source=Connatix

 

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Offline SEO tactics

Search Engine Optimization is all about optimizing your brand’s image both offline and online. It is done through by utilizing good quality content. It improves the search engine rankings by increasing your online traffic, thus strengthening the opportunity of enhancing brand identity and higher revenue generation. This article discusses some of the off-page SEO tactics that can be used in 2021. They are: Broken Or Damaged Link Building, Using trusted Resources For Links, Augment Influencer Marketing, Using Social Bookmarking, Create, Use & Distribute Infographics etc. Read more at: https://www.business2community.com/seo/off-page-seo-tactics-for-2021-how-to-gain-more-traffic-during-the-pandemic-02402710

 

 

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Social Media Engagement Strategies

Building relationships with your consumers is important in expanding your organic reach as well as customer loyalty. Improving your social media engagement also aids in building robust relationships with your users. Social networks also give you the chance to interact directly with customers and fans, and thereby give consumers the opportunity to interact directly with your brand. Read more at: https://www.business2community.com/social-media/10-ways-to-increase-social-media-engagement-02402230

 

 

 

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Strategies for website optimization

Website optimization is important for any business. For website optimization you need to focus on SEO. There are numerous techniques that you can use to rank higher on search engines.  This article discusses the best practices for website optimization that every webmaster should follow. Here are the some of the strategies: Optimize For Mobile-First Indexing, Improve Page Speed, Fix Core Web Vital Issues, Optimize Meta Title & Description, Optimize Images, Use Schema Markup and more. Read more at:https://www.business2community.com/seo/website-optimization-best-practices-for-2021-02402314?traffic_source=Connatix

 

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Strategy for B2B marketing

The online world is continually changing. The idea that you hold dear today may not be of any use  tomorrow. So, it is important to have sound marketing ideas. And it should always be based on how your understand the market. There are five things that are common with B2B customers. They are: site UX is their first impression of your business, Be knowledgeable about the market, Data is crucial, Content repurposing, and Positioning is important. Read more at: https://www.business2community.com/content-marketing/b2b-buyer-behavior-5-must-know-things-about-b2b-audience-02402396

 

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Latest trend in Content marketing

Business-to-business (B2B) content marketing sometimes is dull in comparison to B2C marketing, but according to research, it was found that content marketing for B2B companies provides the backbone of their customer acquisition strategy and if you have a sound strategy, it can give you a phenomenal growth. Read more at: https://www.business2community.com/content-marketing/b2b-content-marketing-strategies-for-organic-search-02402382

 

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How to effectively use chatbots

Organizations all over the world, are depending on chatbots. It was found that 37% of consumers are expected to use a chatbot to get quick answers for any emergency questions asked, while 35% are expected to use one to solve a complaint or provide a detailed explanation about something. It is found that chabots are not being used effectively. So there should be some marketing strategy to use the chatbots effectively as chabots can help your business with its SWOT analysis, saves money and time as well. Read more at: https://www.business2community.com/marketing/a-complete-guide-to-chatbot-marketing-02401815

 

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Get Quality Backlinks

Backlink is an important part of SEO. But you do not have to put any extra effort to find backlink.  People will search your website and like what they need to link out from their websites of their own choice. You need to have a robust backlink acquisition strategy for your SEO campaign with some certified methods. These are: Reviewing existing backlinks, researching about competitor backlinks, writing guest posts, looking for brand mentions, building broken links etc. Read more at:https://www.business2community.com/seo/5-ways-to-get-quality-backlinks-02400608

 

 

 

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Importance of video marketing

In today’s world video marketing is one of the key marketing methods which helps an organization with a range of functions. Its importance is growing every day. In this article link we will talk about the truth about video marketing strategy and also tell you how it promotes business growth and improves market performance. Read more at: https://www.business2community.com/video-marketing/the-truth-about-video-marketing-strategy-that-drives-growth-02386621?traffic_source=Connatix

 

 

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Importance of Market Positioning in Business

Organizations have many products, but they fail to keep focus on all their products. There are several factors that in the long run determine whether a business prospers or closes, market positioning strategy plays the most crucial role. This article link will delve into what market positioning is, how to position your business efficiently.  Read more at: https://www.business2community.com/marketing/market-positioning-the-keys-to-getting-it-right-02384508

 

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New Trends in Digital Marketing

Digital marketing has seen some changes due to COVID-19 pandemic. Yet as we all need to survive in this situation, there are some trends which are comping up in 2021 in a big way. These trends include marketing automation, user-generated content, social e-commerce etc. This article gives  us an insightful analysis of the new digital marketing trends. Read more at: https://www.business2community.com/digital-marketing/5-digital-marketing-trends-to-watch-out-for-in-2021-02378006

 

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Role of Machine Learning in Financial Transactions

Since lockdown, online transactions have shot up. And online fraud has also shot up. It has become quite impossible for banks to detect frauds.  But by applying machine learning, fraud detection has become easy for financial organization. Machine learning is detecting email spam,  product recommendation, accurate medical diagnosis etc. Machine learning can also authenticate transactions using machine learning and predictive analytics. Read more at: https://www.business2community.com/strategy/how-machine-learning-is-enhancing-fraud-detection-02383902

 

 

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Key trends to drive traffic on website

Everyone nowadays is into selling things online and creating ecommerce website is common. But getting sufficient website traffic to maintain a business is not as easy. It is a fact that there are several new ecommerce merchants are struggling to get a decent amount of traffic to their websites. This article tells you about some of the best ways to drive more traffic to your ecommerce website. Read more at: https://www.business2community.com/ecommerce/7-of-the-best-ways-to-drive-more-traffic-to-your-ecommerce-website-02383228?traffic_source=Connatix

 

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