/home/leansigm/public_html/components/com_easyblog/services<title>Roadblocks in B2B Marketing</title>
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	<h1>Roadblocks in B2B Marketing</h1>
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			<span class="post-date">Nov 29</span>

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				Posted by <a href="/forum/user/443-piu-banerjee">Piu Banerjee</a>				in <a href="/resources/sigmaway-blog/social-media">Social Media</a>			</span>
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	<p><span style="font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: PMingLiU; mso-fareast-theme-font: minor-fareast; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-US; mso-fareast-language: ZH-TW; mso-bidi-language: AR-SA;">B2B marketing requires a longer sales process and the need to build customer loyalty with market-savvy and knowledgeable customers. B2B marketing is tough and continuously changing. B2B marketers also rely heavily on other parts of the business – sales, operations, finance etc. to drive successful marketing campaigns. Mary Wieder-Bottaro (Business Development &amp; Marketing Associate located in Verona, Italy) writes in her article about the roadblocks that arise during B2B marketing. Read more at:&nbsp;</span><a href="http://www.socialmediatoday.com/content/5-b2b-marketing-roadblocks-and-how-deal" target="_blank">http://www.socialmediatoday.com/content/5-b2b-marketing-roadblocks-and-how-deal</a></p>
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		<a href="/blog/tags/b2b-marketing">
		<span itemprop="keywords">B2B Marketing</span>
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		<a href="/blog/tags/customer-loyalty">
		<span itemprop="keywords">customer loyalty</span>
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		<a href="/blog/tags/market-savvy-and-knowledgeable-customers">
		<span itemprop="keywords">market-savvy and knowledgeable customers</span>
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		<a href="/blog/tags/b2b-marketing-campaigns">
		<span itemprop="keywords">B2B Marketing Campaigns</span>
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