Communicating and reaching to customers is important to any business and that part is played by establishing connection through social media platforms. It is important to have a sound social media strategy for improving business. Jessica Oaks (Editor, Freshly Techy), writes in her article about some tips for stepping up your social media strategy to improve overall business. Read more at: http://www.socialmediatoday.com/marketing/jessoaks11/2015-09-04/5-tips-strong-social-media-strategy