Most of the big companies are now giving more weight to big data expecting that they could generate large revenues. Studies have shown that with the help of big data, companies have improved customer experience and attracted new customers. But lack of trained professionals and the need for better infrastructure has created some barriers for companies. Also, resources required to hire new professionals raise the cost of a firm. But this problem has been tackled by Data-as-a-Service (DaaS). This is a tool that mines the big data ecosystems and delivers the right data to your marketing channels and automation programs in real times. DaaS can be implemented across a number of industries, for both B2B and B2C.  Read more at: http://www.smartdatacollective.com/lbedgood/332896/how-generate-big-data-revenue-without-big-investment-team-data-scientists

Amalgamation of data, technology and marketing helps the manufacturing industry acquire new opportunities for earning profits. Data obtained from the customers are stored in various different systems like inventory, billing etc. And normally the manufacturers have to gather information from a common source thus having no competitive advantage in the market.
Industrial manufacturers are now gradually shifting from traditional marketing methods to data-driven ones so as to gain more prospects. Solutions such as Data-as-a-Service (DaaS) are influencing the Big Data ecosystem increasingly. It mines the appropriate data required from the Big Data sets. Patented Web Mining is also an effective and efficient way to find new prospects. Social media also actively helps in promoting the manufacturers.  Thus industrial manufacturers can increase their market share to a great extent by shifting to data-driven strategies.
Read more at: http://www.smartdatacollective.com/lbedgood/327457/how-manufacturers-can-use-big-data-acquire-new-customers