Nowadays, finding a desired job is not easy, but with personal branding, one can find it easily. Personal branding is a term coined by Tom Peters, in his breakthrough article “ A Brand Called You”. Every person is unique in its own skills. There are a lot of reasons why understanding and building your own personal brand will help you achieve success in the future. Some of which are: 1.) Question yourself: Ask yourself  Who are you ? What are you? Once you start identifying the blocks that build your personality, you can find yourself standing out from the crowd. 2.)  Social media: In the  present era you need  not go out to search for a job. What you can do is maintain your social media. A lot of  business partners who are currently running their successful businesses had their first encounter with social media. Does anything get better than this? Read more at: https://www.entrepreneur.com/article/295522

According to some people, your resume and your LinkedIn profile are not one and the same. You need to have both. They both have their respective usability and advantages. Benefits of having a LinkedIn profile:

• It makes you more noticed and searchable in social media if you have a LinkedIn profile.

• You have an advantage to add extras to LinkedIn profile which is not possible in a resume which is a benefit for you to shine.

• You can have more leveraging connections with leaders, colleagues, co-workers and have an opportunity to show your skills.

Conclusion: You need to have both LinkedIn profile and resume. They must complement each other which will attract hiring interests.

Read more at: http://www.business2community.com/human-resources/really-need-linkedin-profile-addition-resume-01818570#JJePIV0vziyMlpLF.97

There are many ways to succeed in finding your goal or a great job, provided one is willing to do the hard work. Here are some steps to be followed by career changers to succeed in reaching their goal.

1. Self-Appraisal: This is a type of activity that will rotate the abilities and an individual ascribes that they need to utilize and pitch to a future employer.

2. Improvement of marketing collateral: You should have an exceptional resume and LinkedIn profile which will attract the HR and will fetch you a good job.

3. Try to find out various job networking groups which will provide you better employment opportunities.

4. Interview preparation is the vital step towards getting your dream job and finding an appropriate answer to the situation, the action you will take for the benefit of employer and end result that will add value to the company.Read more at: http://www.business2community.com/human-resources/5-essential-steps-great-job-01814295#j5rSZSdhfbEEbl25.97

LinkedIn is popular as Facebook of the professional world. Employers have less time to spare, so once they reach your profile there are few things that they would want to know at once. What are you doing currently and what job title suits you, will definitely interest the employer. Make sure that the employer doesn’t have too deep dig to find out what makes you credible and how good your writing skills are. You will have to steal the opportunity to brand yourself. Boosting about your skills and the highest professional accomplishments will attract the recruiter’s attention. Highlighting certain tools with which you have some experience can help you get the extra edge. Apart from you, what others have to say about you, also matters to the employer, so make sure you include it. Conveying your passions through word will act like icing on the cake. Read more at: https://www.entrepreneur.com/article/278708

Technological progress comes like a magical tool for all those who once dreamt of building a business of their own. Different tools like AngelList which helps you to spot best investment opportunities, Asana which help people to stay upgraded with their tasks, Dropbox which helps a company to keep all its folders and data safe and private, helps the start-ups and new businesses to operate more efficiently. Startups and small businesses can always use one of the most famous social media for professionals "LinkedIn", to highlight their accomplishments. Skype is a leader in VOIP calling which can always be used for holding video conferences with colleagues and clients. Bright journey, Evernote , Flipboard, Github, Grasshopper,  Meetup , Square, Triplt, all with different purposes and use  are some of the other such tools which, if used efficiently help start-ups, new entrepreneurs and marketers to taste success very early. Read more at: http://www.marketingprofs.com/articles/2016/30176/17-handy-tools-for-entrepreneurs-startups-and-marketers

Currently, LinkedIn is the most professional business-to-business themed marketplace on the planet. There are some tools which can help in attracting more clients and generating more business on LinkedIn like Rapportive which finds and invites LinkedIn contacts through Gmail, LinkedIn Connection Revealer which shows exactly many total connections everyone in your network has and Headlinr which is a headline writing tool to generate creative, proven headlines for each topic. Read more at: http://www.socialmediatoday.com/social-networks/3-must-have-tools-attract-more-clients-linkedin

Many people worry about reaching out to unknown professional. Here are some tips to introduce yourself to new faces. 1) Personalize your invitation letter to connect avoiding usual generic format. 2) Don't waste time in getting to the point after your personalized introduction. One must be straightforward and state your intentions up front. 3) Whenever a person receives an invitation, they try to find common ground with another individual. Don't let him hunt for it, instead mention it in brief example, common skills or organization. 4) End with a call for action and lastly, always keep your profile updated before sending messages to new contacts. Read more at: http://www.business2community.com/linkedin/5-tips-connecting-strangers-linkedin-01412129#AVQmfkk5uvJit3qh.97

According to a recent report from the Pew Research Center's Internet and American Life Project, it was found that 61% of workers who have online access say email is very important for doing their job, and 54% say the Internet is very important. 35% of the workers describe land line or cell phones as important 4% say social networking sites such as Twitter, Facebook, or LinkedIn are very important. Know more at:  : http://www.marketingprofs.com/charts/2015/26796/the-most-important-tech-tools-for-workers

63% of IT pros said that they would not consider a candidate for employment if they saw one to five social media comments about that company and 68% IT leaders said they would not consider a candidate if they saw a single negative social media post about his or her current employer, as seen by the TEKsystems survey. Social media plays a very important role in IT hiring. 68% IT leaders use social media to search for candidates and 82 percent use it to screen them. LinkedIn was rated as the top source for finding prospective employees. Facebook was second with 9%. 75% of IT pros rely on social media with 67% citing LinkedIn as the best source for finding jobs. Facebook came in second at 12%, followed by Google Plus at 7%. Read more at:

http://www.informationweek.in/informationweek/news-analysis/297739/social-media-matters-hiring

Social media is successfully a stage for discussion and sharing, motorized by services. One chief use of social media is observance of friends and connections around the world; it is also a platform for clients, investor and workers to speak with one another. We will refer to social media marketing as SMM.SMM is about being present and engaging our target audience directly, but the medium is largely unorganized. In order to prosper we will need a sketch which helps to reach out to the true spectators . Social media gives huge chances to small businesses. The Social Media Examiner online magazine, reports 86% of marketers in 2013 measured social media to be critical for their business with 49% of marketers opting Facebook. As per the firm WebDAM Solutions, 43% of marketers establish clients through LinkedIn, while 52% of marketers originate patrons through Facebook in 2013.

 . Read more at: 

http://www.socialmediatoday.com/content/introduction-social-media-marketing-guide-small-businesses