Planning to launch a new product needs analysis and extensive data collection. You can select target audience based on customer data. This article explains the various reasons as to how customer data make a difference for your business. Read more at: https://www.business2community.com/big-data/the-importance-of-data-in-powering-marketing-strategy-02427041

Organizations all over the world, are depending on chatbots. It was found that 37% of consumers are expected to use a chatbot to get quick answers for any emergency questions asked, while 35% are expected to use one to solve a complaint or provide a detailed explanation about something. It is found that chabots are not being used effectively. So there should be some marketing strategy to use the chatbots effectively as chabots can help your business with its SWOT analysis, saves money and time as well. Read more at: https://www.business2community.com/marketing/a-complete-guide-to-chatbot-marketing-02401815