SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

CRM Application & Sales

According to a research, it was found that, personalized marketing has an influence over 59 % of shoppers, with one-third of consumers indicating a preference for customization in the content offered to them. CRM solution contains significant data for creating a targeted experience for customers. They are: Audience Segmentation, Email Personalization, Post-Sales Customized Messaging, One-on-One Communication, and Relevant Up-sells and Cross-Sales. Read more at:



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