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SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

Data Quality and Governance determines Self Service BI Success.

Implementation of self-service Business Intelligence (BI) can help you reap many benefits. At times non-technical professionals can make better, faster and efficient decisions by generating their own reports and conducting analyses without any sort of assistance from IT staffs. However, these self-service BI environments must be very user friendly in order to be effective. Agility, bandwidth and personnel are some of the factors that should be taken into considerations by the company before implementing self-service BI. Such self-service BI brings along independence and autonomy from IT with it. Few capabilities that these BI tools must possess are anti-hacking facilities and non-stop operation. This technological tool depends on the Enterprise Data Quality. Data Governance on the other hand helps to provide accurate information using the self-service BI tools. Read more at:  http://www.dataversity.net/self-service-bi-success-depends-upon-data-quality-governance/

 

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Marketing And Mobile Technology

Marketing and communication go hand in hand and with advances in mobile technology, retailers are using this technology as the medium of communication and is getting success. The retail landscape is evolving and as most consumers use smart phones, retailers can take this opportunity to give the right information about their store at the right time. Mobile technology, in particular hardware, operating systems and apps, is making self-service possible. Mobile hardware enables businesses to create customized in-store terminals, kiosks and digital displays, while operating systems and apps provide interactions to consumers. Read more at: : http://digitalmarketingmagazine.co.uk/mobile-digital-marketing/how-mobile-is-getting-the-message-across-in-store/1690

 

 

 

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Customer Service Trends for 2015

A recent 2014 North American Call Center Survey has revealed that approximately 78 percent of today’s call centers are premised-based and 70 percent considering a move to the cloud. It was further found that 52% of consumers utilize three or four channel platforms (phone, email, video, text, chat, social media) when looking for customer care. In recent studies it was found that 67% of customers prefer self-service over speaking to a live representative. Salesforce and Forrester Research group found “Personalizing Customer Service Interactions” is among the top key trends facing customer service organizations. Robert Killory (Chief Customer Officer, 3CLogic), writes in his article about the top customer service trends facing contact centers for 2015. Read more at: http://www.callcentertimes.com/Home/tabid/37/ctl/NewsArticle/mid/395/CategoryID/1/NewsID/899/Default.aspx

 

 

 

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Self-Service Rollout: A Roadmap

Organizations have numerous options to get answers from customers about their product or services. To get answers they use live-chat, speaking directly to a customer-care agent, and another gradually popular service called self-service. Self-service is becoming an important tool for any business. So, companies should keep in mind some points while implementing self-service. In her article, Jodi Beuder (Customer Experience Advocate at Impact Learning Systems), writes about those points which are to be kept in mind while rolling out self-service. To know more, follow: http://www.icmi.com/Resources/Self-Service/2014/09/The-Roadmap-for-a-Successful-Self-Service-Rollout

 

 

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