Social media is not only for socialising anymore. It can be used as a powerful marketing tool. According to research, it is found that 78% of salespeople engaged in social selling are outselling their peers who are not using social media as a marketing tool. This article link describes the three most effective ways that can help you get the maximum benefit out of your social marketing efforts. Read more at: https://www.business2community.com/social-media/3-powerful-tips-to-make-your-social-media-marketing-more-effective-02409920?traffic_source=Connatix

Brand publishing is the new content marketing. It's more authentic. It is more transparent. In 2015, brands will become publishers. Irfan Ahmad (Blogger, social media savvy and infographic designer, Digital Information World) writes about Social Media Marketing Trends in 2015. Read more at: http://www.socialmediatoday.com/content/2015-social-media-marketing-trends-you-cannot-miss-infographic