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According to Gartner, CRM has a global market of $23 billion. So, there is an opportunity for industry specific CRM. A general CRM has many features that control your sales pipeline, but may not fit into your sales process. So, there is a need to have an industry specific CRM. The following article link gives details about this: http://it.toolbox.com/blogs/insidecrm/do-you-need-an-industryspecific-crm-69783
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