According to a recent study, it was found that mobile CRM applications boosted productivity on an average of 15%, 30% of the respondents reported productivity boosts of 20% or more. In another survey, 81% of CEOs believe mobile technology is strategically important. Use of mobile helps in better communication which in turn helps in better customer service. It also helps the sales staff with more marketing insights on the go instead of being tied to the desktop while researching the prospect and updating on the status of the relationship between client and company. Read more at: http://it.toolbox.com/blogs/insidecrm/using-mobility-to-boost-crm-75304

The breakthrough in the mobile innovations that is coming into industry holds many promises for the future of mobile healthcare solutions. The power of technology to monitor patients from distance improves health care in a way that is cost effective and beneficial. To implement such systems the need is to change the thinking of both doctors and the patients. Mobile Healthcare systems keep a constant vigilance on the patient and can collect important data. The data related to the blood pressure, sugar levels and various important factors can be analyzed to make the treatment better. This gives freedom to the patients to complete their works without being tense about their healthcare system. They can remotely access the same. There are projects which are working on mobile healthcare and they have offered promising results.  Read more at: http://www.healthcare-informatics.com/article/harnessing-power-mobile

Using the right technology is immensely important, not only it adds value to the business but also it increases efficiency of the work force of the company. Most of the employees feel that mobile technology is important to get their job done. A recent study shows that employees are more comfortable using applications downloaded from public stores, despite having IT departments in their company. It seems that the IT department in most of the business houses are not being able to deliver high quality business applications which can increase the efficiency or unleash the true potential of the existing apps. The demand for fast and customized business applications are increasing and it is high time for them to deliver. Read more at: http://www.cio.com/article/2939933/mobile-apps/when-it-comes-to-mobile-apps-it-is-slow-poor-and-weak.html

Marketing and communication go hand in hand and with advances in mobile technology, retailers are using this technology as the medium of communication and is getting success. The retail landscape is evolving and as most consumers use smart phones, retailers can take this opportunity to give the right information about their store at the right time. Mobile technology, in particular hardware, operating systems and apps, is making self-service possible. Mobile hardware enables businesses to create customized in-store terminals, kiosks and digital displays, while operating systems and apps provide interactions to consumers. Read more at: : http://digitalmarketingmagazine.co.uk/mobile-digital-marketing/how-mobile-is-getting-the-message-across-in-store/1690

In a recent research, it was found that user experience and the user interface (UI) are two most important elements in the success of an enterprise app. But, there is a need to plan for the future app and should have a development strategy. The objective is to get the right app for the company. Read more at: http://digitalmarketingmagazine.co.uk/digital-marketing-apps/are-the-latest-mobile-trends-driving-short-term-behaviour/1655

Big data gives governments tools to discover more effective and innovative ideas on how to decrease poverty across the world. Proper application of big data and technology advancement can improve the circumstance of people currently impoverished. Before, collecting reliable data from all corners of a country can pose as a hindrance in the complete elimination of poverty but now this problem is solved by the advances in mobile technology. Reportedly, more than 85% people in the world have access to mobile phones, even if some of them are the poorest people which lead to greater data collection on the poor and availability of big data acts as a catalyst to help the poor people prosper. Data collected from cell phone call data records and an individual's bill payment history banks and other financial institutions can effectively evaluate a person's ability to pay back loans and determine their risk attitude. This helps the institutions to give credit to the required people through micro financing. Read more at:

http://www.bigdata-startups.com/5-applications-big-data-in-government/

When technology is running fast in the cloud way, taking multinational companies as its partner, restaurants are not very much successful in it. Most of them are still using costly proprietary software that never gives benefits in return. If MNCs can adopt the cloud and mobile technology, why do restaurants, which have large number of transactions per day, are not able to do it?

With the world becoming increasingly mobile, cloud services becoming cheap, restaurants have ample chance to switch over to cloud and mobile technology. You may be thinking of what are the benefits of switching? Well, you will be able to increase your operational efficiency and better manage your employees and that too while dealing with your customers and simultaneously not sitting in front of your desktop.

So, what are you thinking of? Making your restaurant system interesting and keeping in sync with the technological advancement?   Larry Abramson, CEO of Red Book Connect writes about why you should switch to cloud and mobile technology. Read them at at http://www.fastcasual.com/article/231005/3-reasons-why-restaurants-need-mobile-cloud-technology.