Business world is now dominated by artificial intelligence and there is no exception in the world of marketing intelligence too. It is found that the future of marketing will be transformed by a powerful, nonhuman force i.e. artificial intelligence. But, even at present, AI and marketing-powered solutions can rationalize your marketing efforts and give you an edge on your competition. Read more at:  https://www.business2community.com/marketing/4-ways-ai-can-improve-your-marketing-strategy-02190347

Creating an effective business website is important as well as vital, since it requires you to be skilled in both web design and basic principles of marketing intelligence. While it is unquestionable that the main objective of a website is to send a message, but, the nature of this message varies on factors such as the industry, product, audience and even the way in which they reached you in the first place. The author explains the principles you must follow while creating a website. Read more at: 

https://www.business2community.com/web-design/9-rules-for-creating-an-optimal-business-website-02052019

Retailers and most of the brick and mortar shops store their customer's data to understand their buying and transaction behavior. Some obscure data point that may help them become more knowledgeable about their customers. However, hidden from these in-store shopper analytics are all of the transactions their customers make outside their stores with competitors. In recent past, there are many switching of preference to online one. But this up growing online marketing basically picking the flaws of customers' real time analysis in case of brick and mortar shops. So it's high time to either integrate or dig into flawless marketing analytics.

To read, follow: http://www.forbes.com/sites/forbesinsights/2016/04/27/the-hidden-danger-in-brick-and-mortar-customer-files-amazon-prime-members/#69beabd83681

Instagram is a social platform that offers a great opportunity for content marketers to increase their impact. Instagram has an engagement ratio that is eight times the average of the other four social platforms. Instagram continues to expand its ad platform. Recently, it was found that the growth in the number of brands posting video content on Instagram has outpaced growth in the number of brands posting photos (139% versus 91%). The average number of Instagram pictures posted per brand increased by 11%, while the average number of Instagram videos posted per brand grew 29%.

To read more, follow: http://www.business2community.com/instagram/4-instagram-tips-conquer-recent-shifts-digital-marketing-01459035#MFZ8abxaaPP5AZlf.97