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Effectiveness of visual content in social media

Visual content is more effective and interesting than text article. In a research, it was found that colored and eye-catching visuals increase people's willingness to read a piece of content by 80% and 40% of people respond better to visual information than plain text. Infographics and videos are also powerful, and interesting platform to represent a message. Research shows that infographics are liked and shared 3 times more than other any other content on social media. Read more at:


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Wednesday, 23 September 2020
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