Social, video and marketing - these three words have different meanings. But if we club them together then they create a very powerful message which will engage customers and improve their on-line experience. Social video marketing has the power to reach a wide range of consumers. A video carries the exact brand image though just posting a video is not enough to engage consumers. It is important to create conversations in order to engage consumers. In a recent article, Dr. Melody King, vice-president of sales and marketing, Treepodia, speaks about how to start marketing your product via social media. For more details please visit: http://www.marketingprofs.com/articles/2014/24860/social-video-marketing-create-conversations-and-build-customer-loyalty