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SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

As a Six Sigma exponent who is an IT engineer with a MBA in services and certifications in risk management (FRM,GARP), project management (PMP,PMI-USA) and process improvement (Master Black Belt and Black Belt certifications from ASQ-USA) , I can leverage my cross functional expertise and exposure to multiple domains to provide innovative solutions to my clients.

Currently I work as a Director at SigmaWay LLC , a boutique solutions provider in the Process Consulting, Analytics ,Market Intelligence, Training and niche IT Services with offices in US and India.

Basics of DFSS

In an article written in the designsixsigma, website, we come to know about the basics of DFSS. What DFSS actually is and whether DFSS is a methodology or not. This article gives us the basic insights into the world of DFSS.

For more information please visit:-

http://www.designsixsigma.com/whatis_dfss.htm
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Lean Six Sigma: A way to improve call center operations

An article by Robert Gettys, operation and quality consultant, explains how Lean Six Sigma is helping call centers to improve their operations and streamline their processes. Lean Six Sigma helps in detecting problem and causes due to which problem occurred. By using Lean Six Sigma tools we can resolve the issues working as a deterrent to proper operations   and also carry out regular checks to ensure that everything is hunky and dory in operational processes.

For more information please visit:-

http://www.isixsigma.com/implementation/case-studies/using-lean-six-sigma-improve-call-center-operations/

 

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Bank Call centers going the Six Sigma way

An article written by Lauri Giesen, a freelance writer, tells us how leading banks are now applying Six Sigma to improve the functioning of their call centers. Banks are applying Six Sigma principles not only to improve the existing   processes of their call centers but also to recruit and train the resources as well.

For more information please visit:-

http://www.bai.org/bankingstrategies/distribution-channels/call-center/improving-the-call-center-with-six-sigma
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IVR goes the cloud way

In a blog written by Uttam Pegu, an IVR blogging expert,gives us an insight into the world of hosted IVR in India.Until few years back people were apprehensive about the idea of hosted IVR but now with the advent of technology gathering its pace the idea of an IVR in cloud is reality now. Reliable net connection and a better pricing model has helped boom the idea of hosted IVR in India.

For more information please visit:-

http://www.ivrsworld.com/industry-news/hosted-ivr-is-gaining-popularity-in-india/
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5 reasons for content marketing

In an article written by Jessica Lawlor , valued contributor to Business 2 Community, we come to know about five very compelling reasons to go for content marketing.Content marketing helps in creating value for your business.If done in a good way content marketing can prove to be a good revenue generator for your company.This blog gives us five reasons why we should take up content marketing seriously.

For more information please visit:-

http://www.business2community.com/content-marketing/5-compelling-arguments-prove-content-marketing-roi-boss-0895120#!RKe7y

 

 

 

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Working from home phenomenon

In an article written by Jared Fletcher is the Vice President of Operations and Chief Marketing Officer at Arise Virtual Solutions Inc,we come to know about the new phenomenon that has crept up in the corporate world that is working from home.Working from home adds to performance and productivity. Call centers are now using this phenomenon to eliminate their over head costs. This blog tell us different aspects of working from home.

For more information please visit:-

http://www.business2community.com/business-innovation/customer-contact-center-deserted-everyone-went-home-0891325#!RJL1H

 

 

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Call center going the cloud way

In an article written by  Robert DeFrancesco ,a seasoned tech-stock analyst, we come to know about how call centers around the world are moving to cloud services.Cloud penetration among call centers is going to be around 13% in next two years.Call centers are looking to spend less by investing less in old legacy systems and making a successful transition to cloud.Another big reason for moving call center to cloud is the moving of actual CRM software to cloud.

For more information please visit:-

http://www.cmswire.com/cms/customer-experience/cloud-disruption-in-the-call-center-025349.php

 

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Virtual agents for Contact centers

In a paper submitted by Mazin Gilbert, Jay G. Wilpon, Benjamin Stern and Giuseppe Di Fabbrizio we come to know how intelligent virtual agents in contact center automation will help contact centers gain more.Over the past few years contact center technologies have grown by leaps and bounds.In this blog we come to know about many such technologies and how they will help contact centers in performing jobs of very sophisticated nature ,thus creating a more conducive atmosphere for business.

For more information please visit:-

http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.306.4483&rep=rep1&type=pdf

 

 

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Contact center automation :Friend or foe

In an article written by Ashley Smith,freelance writer, we come to know about different sides of contact center automation.Automation was introduced in contact centers across the world to improve customer experience.But sometimes itself proves as a hurdle to good cutomer service experience.In this blog Ashley Smith has taken us through all pros and cons of contact center automation and also gives us few tips on how to make contact center automation much more user friendly.

For more information please visit:-

http://searchcrm.techtarget.com/feature/The-mixed-blessings-of-contact-center-automation
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Getting more out of new IVR technologies

In a whitepaper submitted by Pika Technologies Inc, we come to know about how to get more benefits from new IVR technologies.With IVR technologies evolving by the day it is very much important for managers to get best out of them.IVR application developers are now busy making software centric products.The two most important factors for shaping this decision of software centric product are a growing interest of many entities in VOIP services and second is the ability to run voice,data, and signaling processing algorithms reliably on a host PC or servers.

For more information please visit:-

http://www.tmcnet.com/channels/media-processing/art/pika-ivr-white_paper.pdf

 

 

 

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Differences between CRM and ERP

In a blog written in siliconblogsindia, a blogging website, we come to know about basic differences between CRM and ERP. Both CRM and ERP are business oriented software providing improved business efficiency.All though they are built for one aim but they have some basic differences between them. CRM helps in  managing different aspects of customer interactions needed to carry out business processes effortlessly. ERP is used to manage business processes in best available ways.

For more information please visit:-

http://blogs.siliconindia.com/Techvedic/Technology/CRM-vs-ERP-%C3%A2%EF%BF%BD%EF%BF%BD-Realize-What-Is-the-Difference-bid-FTE076KD28393620.html
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CRM software in a happy phase

In an article written by Colin Barker,computer journalist, we come to know how CRM software is going through a phase of boom.Two main reasons for this boom were attributed to increase in investments in both  digital marketing and customer experience initiatives.CRM software is dominated by big names in the industry who account to almost half of the entire revenue earned by the industry.

For more information please visit:-

http://www.zdnet.com/crm-boom-sparked-by-digital-marketing-customer-experience-projects-7000029105/
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Diminishing differences between CRM and Contact center software.

In an article written by Sheila McGee-Smith, the founder of McGee-Smith Analytics, we come to know about the diminishing or reduced differences between CRM and Contact center software. Cloud based CRM vendors are new a new phenomenon. Traditional contact centers were telephony based and they are now trying to move to a multi channel environment. With both CRM vendors and Contact center vendors eyeing for the coveted market of multi channel customers and in doing so the lines between CRM and Contact center software are getting faint.

For more information please visit:-

http://www.nojitter.com/post/240168041/the-blurring-line-between-crm-and-contact-center-software

 

 

 

 

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Using your "Sister Contact Centers" for increasing your profit

In an article written by Bruce Belfiore, Senior Research Executive and CEO of BenchmarkPortal, we come to know about how we can leverage benefits out of our sister concerns. With the advent of globalization multi-national contact centers are now spreading their wings. Most managers of MN Contact centers often fail to reap the benefits of having a sister concern across the border or any different country. Sharing corporate best practices and common technology helps in reducing costs of all the sister concerns. This blog tries to give us some brownie points on how to co-ordinate and carry our operations with our sister concerns and reap the maximum benefits from the partnership.

For more information please visit:-

http://customerthink.com/contact-center-economics-101-leveraging-your-international-sibling-centers-for-fun-and-profit/

 

 

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Know your social media ROI

We are living in a time when we cannot ignore social media. It has become a part of our life and marketers, to stay ahead of the tough competition, are taking advantage of it more and more. This is also reflected in a survey report by eMarketer. As per the report, 777 million users in Asia Pacific have accepted social networks at a level of mainstream adoption. Yes, 777 million, and companies agree to its growing importance.

But unfortunately, few companies are able to realize the social media impact in terms of ROI. The survey also revealed that only 15% of the respondents were capable to transform the social media impact into quantifiable metrics. It is a fact that when speaking of numbers, marketers still feel uncomfortable and unable to justify its expenditure in the social media space.

What are the tips to measure and manage social media ROI? Read them at http://www.marketing-interactive.com/features/mmsg_may2014_masterreport_chapter_to-new/ .

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Taking a shift in social media: what you need to think

No one can deny the fact that in recent times, social media has come in forefront when companies need to market their products and services. It has become an important channel. This has been also revealed in a survey done by Social Media Examiner. In its annual report, the findings say that marketers continue to emphasize social media and 92 percent of marketers think that social media is important for their business – a rise from 86 percent last year. Expanding business by using social media has made the winning race more competitive.

But, at a time, when the word social media is buzzing everywhere, there are some concerns. Social networking site Facebook is losing its shine. Facebook reach is declining. To stay ahead in the race, marketers must think of other platforms and strategies where they can invest.

What are they? Know them at http://www.entrepreneur.com/article/233959 .

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Moving ahead of cloud computing – hello fog computing!

Cloud is the most scoring buzzword in technology and business spaces. Everyone is talking about the business benefits of cloud - benefits like cost, affordability, storage, etc. It is known to all of us.

Cloud has a flip side also. While there is no problem with data storage, but retrieving and uploading them is a problem. The problem is because of limited bandwidth. But, the way everything is now becoming connected – from jet engines in airplanes to mobile devices in your hands, we cannot reject data connectivity. It is not possible either – because predictive analytics has gained prominence where real time data serves as input and the analytics tools are located remotely. Third and fourth generation cellular networks are simply not fast enough to stream data to and fro. When there is a problem, there must be a solution to it. Experts are saying to stop concentrate on cloud and look at an alternative approach. Christened as ‘fog computing’ by Cisco, it has some edges over cloud computing. In cloud computing, where devices are distant and remote, in fog computing, it is just the reverse. Things are done near to the devices that are not so much powerful, but can make decisions.

So, the next time you go for cloud computing, give a thought over fog computing. Know more about it at: http://online.wsj.com/news/articles/SB10001424052702304908304579566662320279406?mg=reno64-wsj&url=http%3A%2F%2Fonline.wsj.com%2Farticle%2FSB10001424052702304908304579566662320279406 .

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Giving you with search results: what happens behind the wall?

Internet search engines like Google, Yahoo or Bing are like large knowledge repositories - they provide you with any information you want. But, there is a condition - you have to type right keywords. Everyone one of us knows this.

How many times have you got the right search results you expected? It can be never 100% correct, even though you thought of the keywords carefully. Here comes the accuracy of the search engines, and improving this accuracy between what you type and what results you get is of utmost importance to the search engine providers. Behind the wall, lots of text analytics are involved.  What you normally type in the search box is an unstructured content and the search engine's job is to analyze, extract meta data and index it to convert the content into a structured one. The query is made upon the indexed data, after which the results are shown to you. What makes search engines different is the ability to add context, extract meta data from unstructured content, and index them so that accurate search results are shown to the extent possible.

What text analytics are involved here? Know them here: http://www.business2community.com/big-data/text-analytics-important-search-0889955#!PueWW .

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Which comes first? Analytics or understanding your customers?

The way technology is making a progress and competition is becoming tougher with increased uncertainty, big data and analytics tools have become important to your company. There is another matter that is also important - your customers. So, which will you give more importance? Your analytics tools or your customers? It is of no doubt that big data and analytics tools will give you hidden information that is not visible easily, by sifting through customer data. But, you have to remember one thing - analytics tools have no brains. It will never ever answer 'why' - well, that is the biggest answer for your business. The reason - analytics tools never understand your customers!

To attract customers to your shop, or to your website, you have to build an experience within them. Your marketing communication strategies will form that experience and reshape them. You have to address questions like what your customers want and why they want - in short, you have to understand their behavior. So, to excel in business, it is more important to understand your customers, not analytics tools.

How to understand your customers' behavior? Read them at: http://thenextweb.com/entrepreneur/2014/05/21/beyond-analytics-understanding-humans-scaling-business/ .

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Big Data for your better health

When talking of Big Data, most of the times we mean business. But now, Big Data can improve your health too. Yes, it’s true.

Big Data is increasingly playing a role to modernize biomedical researches. Scientists, researchers and clinicians are leveraging the power of Big Data to generate aggregate of digital data through DNA sequencing, biomedical imaging and transforming a patient’s health record electronically.

With the help of Big Data, linkages can be found out between various genes, diseases and traits. Given that there is a huge database of genetic variants associated with diseases, like that of VARIMED, a list of gene-disease pairs can be established. This can be tracked down to the traits by developing disease – trait associations, depending on which a prediction can be made whether an individual will develop a particular disease.

To know more on how Big Data can play a role in improving our health, read at http://www.govexec.com/excellence/promising-practices/2014/05/how-big-data-can-improve-your-health/84904/?oref=voices-top

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